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Get social about how you sell

Turn the point of discovery into products off your shelves by harnessing the power of social commerce.

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IN NUMBERS
5 billion+
Number of social media users in 2023. The social commerce market is growing faster than traditional eCommerce.
$2 trillion
Social commerce is estimated to reach approximately two trillion USD by 2025. The equivalent of 28% online retail sales.
16.7 million
Users in the UK who have made a purchase via social media.

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Transforming screen time into sales 

We spend a lot of time on screens, and a third of that screen time is spent on social media. So, what better way to get seen, and sell more is there than making sure you’re showing up in the feed, with an option to buy your products straight away. 

Our digital marketing teams bring Meta, Pinterest and TikTok together for a social commerce strategy designed around delivering more sales for your business

Chat social commerce with us today

Listen to the experts, Barney Waugh from TikTok and Ben Muir from Unsociable agency on our latest Digital Sauce podcast episode Redefining retail: The TikTok Shop effect

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Move beyond your customer base

Social commerce is a sure-fire way to get seen by potential customers by putting content in front of a much wider audience than traditional advertising, with the ability for them to go straight to your store, without getting off the sofa. 

Turn insights into action

Social media platforms are renowned for their ability to capture huge amounts of data, providing invaluable insights into what shoppers want from your brand. Making personalised, personable marketing easier to deliver in a creative campaign, which we can strategise and create for your business. 

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Connect with customers

Social commerce makes it much easier to build meaningful relationships with customers that shop with you. Utilising the latest features in live commerce creates conversations in real time, fostering long-term loyalty by speaking directly to your shopper base. 

Social proofing

Unlike other digital marketing platforms, social commerce gives customers the ability to discover your products through the platform's search capabilities, giving your brand a boost. These customers are then 2.4X more likely to create content featuring your product(s).

Content is key in social commerce. It brings demand with authentic shoppable content, which is unmatched by other digital marketing tools.

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Meta
Integrate shopping features into your Facebook and instagram business profiles. Allowing shoppers to browse, save and buy products that have been tagged in posts, stories, and reels. We can optimise your account so you can get the most out of Meta’s platforms. 
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TikTok
The ultimate social marketplace that’s adding fuel to the fire of shopping habits. We can turn your TikTok presence into a space for discovery, leveraging SEO and interaction to get your products in front of potential customers. 
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Pinterest
Upload your catalogue of products to Pinterest and leverage both the visual and search engine capabilities to allow users to find and buy products. Bridging the gap between discovering inspiration, and following through on sales.